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About Jayme

Brand design that creates a visual representation that aligns with the deepest part of you.

How successful your brand depends on
how authentic you are to your target customer.

Authenticity is
everything.

BUT WHAT DOES AUTHENTICITY MEAN?

It’s…

  • having a relevant and engaging story to tell that explains WHY you exist.
  • HOW you’re going to connect with your target customers.
  • the reason WHY they should work or buy from YOU.

After hearing your authentic story, trust is built between you and your target audience.

But what happens when you skip over this important step in your branding?
  • Simply put, there’s a disconnection.
  • You don’t build trust—or your client and customer base.
jayme zupo branding

I’m  Jayme

+ designer, empath, visual storyteller

Design is my second language. I find it to be a powerful way to communicate and process the environment within and around me. By helping people find their voice through visual storytelling, I consider design to be one of my contributions to our world.

I apply the ‘less is more’ principle in my design style. This reflects my deep appreciation for open space, clean lines, and thoughtful intention. To me, every mark and every color has its purpose. This is an imperative part of my design process and is integral to the success of clearly telling your story. Whether you’re a prestigious corporation or an aspiring entrepreneur, the gift of simplicity is a value I have embraced during my career development. It’s also something I apply to my personal life.

Although I am an introvert by nature, I love connecting with people, especially when it’s heart to heart. What lights me up most is helping empower others to create a solid brand that clearly communicates and attracts their ideal client while simultaneously fulfilling their deepest mission.

When I’m not designing, you can find me on my yoga mat, hiking my backyard trails, pedaling up and down my favorite bike routes or making beautiful and adventurous memories with my two amazing daughters.

“Jayme has a naturalistic ability to create works of exquisite beauty. I just love the way she makes my products look. Plus, she’s a joy to work with.”

– Lynelle B.

Ready to invest in your brand?

I am ready to help!
Let’s start with a 15-minute complimentary consultation to find a creative solution that fits your needs.